The afternoon of December 15, 2009 Marketing Forum Sohu blog inspiration in Tsinghua Science Park Club, Sohu senior, marketing experts and customer representatives met to make plans for the blog marketing. The following is a public relations director Wu Xiaocong Samsung display the statement:
Members teachers, distinguished colleagues, good afternoon everyone! Thank Sohu blog, thanks to Zhao teacher gave us a chance to share with you in 2009 with the Sohu blog a successful cooperation projects. I think it is a blog for everyone to become a media, before there may be a China Central Television, the portal, but after the time of each blog entry is a media, creative person as long as you can stand on the Internet.
our activities have also introduced Miss Ye Xiaojing, I do not know Sohu other resources, how to blog, but I can responsibly tell you is that, Sohu blog beauty of resources is the largest, if not look a bit OUT. the following to share with you our project from planning to implementation the whole process. (Samsung stunning special baby trials activities:
08 when we launch a product called a stunning display, this display is characterized by beautiful. 2008 when we made this product a certain reputation in the market, 09 years, we want it as a high-profit models in the market for greater sales. Sohu blog just like when we talk,UGG boots, I heard that there is beauty, resources, and we are pleased that our display is a very nice product, with the beauty together is a beautiful fusion. Sohu blog the whole event is our main platform, the joint campus, there is a grand game companies, from network activity, PR, forums, there are line of 2,000 stores, including in Zhongguancun, the sea Dragon's line tour, a lot of integrated marketing tools to shape the brand's image.
the whole process, we are divided into three phases. The first one is selected face, the second is the S beauty, and the third is her temperament goodness of fit with our products. Select the appearance of her face is to us the appearance of the display is fitting, In addition, we also used the ultra-thin technology, so there is a match with the S curve effect. as a whole has 60,000 players people, including Miss International, film school students, models, housewives and children, many people involved in our activities. Through this event, we received 09 cases of TOP10. In this event,bailey UGG boots, we saw in companies is sales promotion, sales guide. For example, what kind of phone to buy, first of all look at the performance of this phone is not to achieve their demands, and then look at the phone in the relevant position on how the like, there is no curse It has no quality problems. Through this event we are stunning series rankings soaring reputation have greatly improved.
In addition, this activity has 60,000 beauty resources, ranking them in order to win the game, will buy a monitor . the girl on the screen to buy one of our display, and then assembled inside her home, taking pictures. We encourage this behavior, they will make many more consumers know that we monitor what kind of function, the effect of using how to.
Also, I think that line its influence is limited, but as just said, make the total greater side effects, we are also working hard. We also use online resources to the line like screensavers, as well as stores, we have 2 stores thousands of pictures of beautiful women play. Our activities are started from April, 34.8% from April to July reached a peak of 40.2% when, with a strong degree of concern. This is the road show, we use a large channel system, and invite these stunning baby field activities, gathered our popular store, after all,UGG boots cheap, we are sales-oriented company. the scene of the development of talent we have stunning baby, dance , singing, and then will take our products for display. We also do some public service activities.
In addition, we work with a lot of magazines, like stunning baby products will be holding some of our shooting, gives a very intuitive, and beautiful to enjoy, will naturally think of our products. At the same time we can look to the Samsung official website, we also have some publicity with the same period, including internal magazines, including Samsung's customer database, is to let everyone know that such a thing. We also have great PR firms, including shoot some video, there are many websites to do this thing together.
this The store is just that, we probably have 2 in the country over a thousand stores, 8 more than ten million distributed posters, can be said to be overwhelming, we use a lot of players,UGG shoes, including just said Many of the players to participate in our activities.
Finally, the stunning event for our baby monitor with 11 consecutive weeks this year, made a very important contribution, thank Zhao and Sohu blog. hope we can have better cooperation . Thank you!
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